Cannes Lions 2008 Bronze Awards : PETRONAS : RACE

Petronas - Race



Type Of Entry: Product & Service
Category: Public Awareness Messages
Title: RACE
Advertiser: PETRONAS
Product/Service: MERDEKA 2007
Entrant Company, City: LEO BURNETT ADVERTISING, Kuala Lumpur
Country: MALAYSIA
Advertising Agency, City: LEO BURNETT ADVERTISING, Kuala Lumpur
Country: MALAYSIA
Executive Creative Director: Yasmin Ahmad
Creative Director: Tan Yew Leong
Copywriter: Yasmin Ahmad
Art Director: Yasmin Ahmad/Tan Yew Leong
Agency Producer: Sheikh Munasar (Moon)
Account Supervisor: Yazmin Lim/Nur Dayana/Sham Razni
Production Company, City: MHZ FILMS, Kuala Lumpur
Country: MALAYSIA
Producer: Rosnah Kassim
Director: Yasmin Ahmad
D.O.P/Lighting Cameraman: Low Soon Keong
Editor: Effendi (Mirage)



Synopsis
This advert is about keeping children colour blind to other races.