Cannes Lions 2008 Bronze Awards : NIKE : LEAVE NOTHING

Nike Leave Nothing Commercial (Full HD version)

This is possibly the most adrenalyne pumping commercial ever. Directed by Michael Mann, this commercial stars Shawne Merriman (San Diego Chargers)and Steven Jackson (St. Louis Rams). The music is the song "Promentory" from The Last of the Mohicans. This video is available for download at http://rs167.rapidshare.com/files/54610047/tvspot_1.flv for Flash player, and yes, it's High Def!To convert this video for an iPod or PSP, get PSP Video 9 (it's free) and convert it through that. Luckily, Flash Files are convertable to Mpeg4's, which is what the iPod uses for video.I dunno about you, but this commercial makes me wanna get out there (during a thunderstorm, in the middle of winter without a coat) and play some FOOTBAWL!!!



Type Of Entry: Product & Service
Category: Clothing, Footwear & Accessories
Title: LEAVE NOTHING
Advertiser: NIKE
Product/Service: NIKE FOOTBALL
Entrant Company, City: WIEDEN+KENNEDY, Portland
Country: USA
Advertising Agency, City: WIEDEN+KENNEDY, Portland
Country: USA
Executive Creative Director: Steve Luker, Jelly Helm
Creative Director: Alberto Ponte, Jeff Williams
Copywriter: Alberto Ponte
Art Director: Ryan O'Rourke
Agency Producer: Kevin Diller
Account Supervisor: Alberto Escobedo
Advertiser's Supervisor: Adam Roth
Production Company, City: ALTURAS REDFISH FILMS, Santa Monica
Country: USA
Director: Michael Mann
Editor: Haines Hall



Synopsis
Our TV spot followed two football players (Shawne Merriman and Steven Jackson) through the course of a season, and captured the ferocity at which the game is played. These modern day warriors do whatever it takes to finish strong on every single play.

Link: http://www.canneslions.com/winners/film/win_4_2_01911.htm