Cannes Lions 2008 Bronze Awards : SAFER INTERNET ACADEMY PROGRAM : EXECUTION

Type Of Entry: Product & Service
Category: Public Awareness Messages
Title: EXECUTION
Advertiser: NOBODY'S CHILDREN FOUNDATION/NASK
Product/Service: SAFER INTERNET ACADEMY PROGRAM
Entrant Company, City: McCANN ERICKSON POLSKA, Warsaw
Country: POLAND
Advertising Agency, City: McCANN ERICKSON POLSKA, Warsaw
Country: POLAND
Creative Director: Iwona Kluszczynska / Wojtek Dagiel
Copywriter: Robert Olszewski/Blanka Lipinska/Magda Komorek
Art Director: Blanka Lipinska
Agency Producer: Mira Klajnberg/Pawel Mrowka
Account Supervisor: Katarzyna Assendi
Production Company, City: DYNAMO FILMS, Warsaw
Country: POLAND
Director: Frank Vroegop



Synopsis
The campaign aims at making Polish parents more aware of what content their children can find while using the Internet without any parental advisory. This could help adults determine what is and what is not appropriate for their children.

Link: http://www.canneslions.com/winners/film/win_4_5_01662.htm