Sunday 13 July 2008

SECOM : THE BIG TEST : Cannes Lions 2008 Silver Awards

SECOM : THE BIG TEST : Cannes Lions 2008 Silver Awards

Type Of Entry: Product & Service
Category: Home Appliances & Furnishings
Title: THE BIG TEST
Advertiser: SECOM CO.
Product/Service: HOME SECURITY SERVICE
Entrant Company, City: DENTSU, Tokyo
Country: JAPAN
Advertising Agency, City: DENTSU, Tokyo
Country: JAPAN
2nd Advertising Agency, City: SHINGATA, Tokyo
Country: JAPAN
Creative Director: Hiroshi Sasaki
Copywriter: Yoshimitsu Sawamoto
Account Supervisor: Ryuji Sei
Advertiser's Supervisor: Minoru Yasuda
Production Company, City: GEEK PICTURES, Tokyo
Country: JAPAN
Producer: Tamotsu Kosano/Yoshitoku Kameyama
Director: Akira Nagai
D.O.P/Lighting Cameraman: Hiroshi Machida/Taro Kimura
Sound Design/Arrangement: and Music



Synopsis
SECOM Home Security Service offers various individualised services, and closely watches over the safety and security of their customers 24 hours a day, 365 days a year. In this commercial, we showed the importance of having a security system by highlighting the fact that not everyone can resist the temptations right in front of them.

Link: http://www.canneslions.com/winners/film/win_3_1_01199.htm