Cannes Lions 2008 Bronze Awards : Wrigley : BEST PART OF THE MUFFIN

Type Of Entry: Product & Service
Category: Sweet Foods & Snacks
Title: BEST PART OF THE MUFFIN
Advertiser: WRIGLEY
Product/Service: LIFESAVERS CANDY
Entrant Company, City: ENERGY BBDO, Chicago
Country: USA
Advertising Agency, City: ENERGY BBDO, Chicago
Country: USA
Executive Creative Director: Marty Orzio
Creative Director: Juan Perez
Copywriter: John Fiebke
Art Director: Meg Sheehan
Agency Producer: Diane Jackson/Brigette Whisnant
Production Company, City: HUNGRY MAN, Santa Monica
Country: USA
Director: Bryan Buckley
Editor: John Smith/Mathew Wood
Music - Artist/Title: Beacon Street Studios
Sound Design/Arrangement: Hoffman Sound



Synopsis
When his girlfriend asks "Do you know what a muffin-top is?" (while sporting one herself), a man has a choice to make. He can do either the wrong thing, or the sweet thing. He chooses to do the sweet thing.

Link: http://www.canneslions.com/winners/film/win_4_1_02417.htm