HD-TV spot for the launch of Audi TT in Australia

Viral / HD-TV spot for the launch of Audi TT in Australia. The TT contour is revealed only by the streamlines, a minimal abstraction of car laboratory scientific imaging. We created a software-based realtime wind tunnel to generate the HD video, an interactive wind-tunnel is currently in development. Concept and Art Direction by Matt Pyke, programming by Karsten Schmidt. Commissioned by The One Centre. I really like the style and the animation.

Link: http://www.universaleverything.com/recent_activity/204