The Android By Johnnie Walker

The Android English Version


Johnnie Walker Android ad from martinez2006 and Vimeo.

Behind The Scene The Android


Johnnie Walker’s latest television commercial comes from the future through the perspective of an android. The 60 second Scotch whisky TV advertisement, “Human”, provides an ambience consistent with that of Isaac Asimov’s story Bicentennial Man, directed as a film by Steven Spielberg, and Stanley Kubrick’s A.I.

An android (played by Aaron Cash) sits in a library of the future saying, “I am faster than you, stronger than you. Certainly I will last much longer than you. You may think that I am the future. But you’re wrong. You are. If I had a wish, I wish to be human”.

Outside now, the android turns in the sunlight. “To know how it feels to feel”. The android grabs a butterfly in his hand, then releases it.
Back in the library the butterfly provides a point of continuity for the soliloquy. “To hope, to despair, to wonder, to love. I can achieve immortality by not wearing out. You can achieve immortality simply by doing one great thing.

The Johnnie Walker Human ad was developed at Bartle Bogle Hegarty, London, by chairman and worldwide creative director John Hegarty, copywriter and art director Justin Moore and Steve Robertson, with producer Kristin Armstrong.

Filming was directed by Dante Ariola, with MJZ, with producer Debbie Turner. Editing was done by Andrea McArthur at Peepshow, London.

Post production was done at The Mill, London, with producer Helen Hughes, Lead Flame Chris Knight, Lead 3D producer Gil James, Lead 3D Supervisor Russell Tickner. Flame artists were Richard Roberts, Coory Brown, Dave Birkhill. Flame Assists were Mark Payne, Stirling Archibald and Sheldon Gardener. 3D artists were Christ Rabbet, Eva Kuehlmann, Daniel Hope and Vincent Baartsoen. The Mill’s new podcast channel includes a video showing behind-the-scenes development of the visual effects.

Original music was composed by Peter Challis, Marc Teitler and Bernd Würtz at A-Bomb, London.

Making of Android Human - Johnnie Walker
The Mill



Fantastic making of documentary on Johnnie Walker groundbreaking "Human" commercial.Read more here: http://adpawn.ovh.org/index.php/?p=44


Johnnie Walker making of 'Human' TV ad



Really cool ad featuring the musings of a highl... (more)
Added: October 19, 2006
Really cool ad featuring the musings of a highly intelligent android who wants to have human beings' innate drive and creativity that cannot be manufactured. It's an antidote to the prevailing idea that the future will be dominated by technology and run by machines. This film uses the Johnnie Walker idea of 'Keep Walking' as an opportunity to celebrate human potential. With such a thought-provoking creative idea, it really challenges the viewer. Could it even be considered one of the most intelligent ads ever made?