Diesel Flash Fiction - Idealogue and PanOptic Motion OOH

With all this business of people creating their own video content, last week Idealogue took a turn for the literary helping to launch Diesel's new fall campaign in New York. Along with New York-based nonprofit Accompanied Literary Society, founded in 2004 to reinvent the idea of the literary salon, the idea shop curated a group of celebrity authors to create "Flash Fiction" stories inspired by images from Diesel's campaign, which then became part of an installation projected for three days on the building at One York Place in New York.