Saturday 24 March 2007

THE BEST FROM ADFEST


THE BEST FROM ADFEST
21/03/2007In the world of advertising awards, location quite often tends to be at the forefront of delegates' minds. Most never fail to disappoint, and there are none quite as colourful as AdFest held in Pattaya, Thailand. But with panel discussions and seminars from people including David Droga, Peter Souter, David Guerrero and Suthisak Sucharittanonta to name but a few, it's not just about location, location, location.The week itself was played out in true Thai style with everything happening in its own good time. Most comments from delegates leaving the seminars were positive, with special mention to Benjamin Palmer of the Barbarian Group, and David Droga of droga5, for their ability to catch and keep the attention of a jam-packed audience at the end of a very busy few days. As for the awards ceremony itself, with so many winners to celebrate, some suggested a bit more focus would have oiled the wheels somewhat though Prasoon Joshi of McCann Erickson Mumbai left a happy man, collecting the best directing and production design awards and a gold in category for the wonderful Happy Dent Palace spot. Hakuhodo Japan also scooped a gold in the automotive category and the best in show for Toyota Humanity. The Cyber Lotus demonstrated strong talent in the region, with best in show and a gold going to GT Inc. Tokyo for their impressive Integrated Big Shadow Project (see more here). Hakuhodo also excelled, as did ADK Tokyo for their addictive Pepsi Max Nex game (play it here). So it seems Japan is still leading the way in interactive advertising. With so many to mention you'll need to check out the complete list of winners on the ADFEST SITEOne of the highlights of the final night's awards was BBDO Asia's Young Lotus award. These young creative talents certainly got everyone watching (maybe that's because they were awarded first), and it seems there's no need to start panicking about finding new creative talent in the Asia Pacific region. The winners were creatives from Tokyo - Takayuki Nizawa and Masaya Asai. As reported last week on shots.net, the competition comprised of a three-day workshop in which 28 lucky young creatives from around the Asia Pacific region got to learn from the best. The project was a huge collaboration supported by BBDO Asia Pacific, to recognise the up and coming talent in the region.
There is far more to the Young Lotus competition than can be explained here, so to see behind the scenes films of the workshops as well as the other nominees and finalists check out ENTER THE LOTUS.The site should give you some indication of the work the creatives from Tokyo were up against, however the true winner and probably the most accurate way to sum up the Asia Pacific Advertising awards experience can be seen HERENo advertising festival would ever be complete without some photos from the frontline. Check out some of the faces of the week HERE.

Thursday 22 March 2007

Enter The Lotus - The Winner from Tokyo



Mr. Takayuki Niizawa
Copywriter, Hakuhodo Inc
Tokyo

Mr. Masaya Asai
Art Director, TBWA/Hakuhodo Inc
Tokyo

Enter The Lotus - Short list (Beijing) 2nd



Mr. You Yin Wu
Copywriter, IdeaXIS International Communication Group
Beijing

Mr. Yu Xi
Art Director, IdeaXIS Communication
Beijing

Enter The Lotus - Short list (Manila) 3rd




Mr. Ryan Rubillar
Copywriter, TBWA/Santiago Mangada Puno
Manila

Ms. Maria Corazon Cruz
Art Director, TBWA/Santiago Mangada Puno
Manila

Enter The Lotus - Part 5

Enter The Lotus - Part 4 (The Work)

Enter The Lotus - Part 3 (The Work)

Enter The Lotus - Part 2

Enter The Lotus - Part 1

BBDO CREATES A NEW REALITY SHOW FOR ADFEST 2007


BBDO Asia will be hosting the Young Lotus Workshop at the Asia Pacific Adfest awards in Thailand next week. Now in its fourth year, the objective of the Young Lotus is to develop fast rising creative talent from across the region by extending/challenging their creative skills and exposing them to senior advertising talent.
This year BBDO Asia Pacific is launching an innovative approach to the Workshop. An approach that will see 30 young creatives from 15 different countries participating in the first reality based workshop of its kind, ever. During the 48 hours the creative development for the workshop takes place, the participants will be recorded and taped, leaving no part of the development process out. The ‘real’ process of each creative will then be observed and judged.
Inspiring the young talent at the Workshop will be Chris Thomas, Chairman & CEO BBDO Asia Pacific, Peter Souter, Deputy Chairman and CCO, AMV BBDO London, Suthisak Sucharittanonta, Chairman & CCO, BBDO Bangkok, David Guerrero, Chairman & CCO, BBDO Guerrero/Ortega, and Simon Bond, Regional Director, Proximity Asia.
Discover the Young Lotus in action and experience: The First Advertising Reality Show - Enter The Lotus at Adfest 2007.
For more information, visit http://www.enterthelotus.tv/

BIG BROTHER MEET YOUNG LOTUS


14/03/2007
The organisers of the Young Lotus Workshop at this week's Asia Pacific Adfest awards have introduced a reality TV element to the competition.

The participants, comprising 28 of the most promising young creatives in Asia, will take part in a three-day series of workshops given by some of Asia's most respected advertising professionals. They will then be asked to produce a 60-second commercial and a panel of judges will choose the best three to be broadcast at the Adfest awards.

The reality TV element comes in the form of a crew of cameramen who will document the creative process of each of the participants, and their final output will be judged with the evolution from idea to final output taken into account.

BBDO Asia, which is co-ordinating the workshop, hopes to sell a half-hour programme to television stations in the area.

"The Young Lotus Workshop has always had a low profile at the Adfest awards," said Suthisak Sucharittanonta, chairman and CCO of BBDO Bangkok and one of the judges of the competition. "People never recognise what the young creatives are doing so we want to use the footage to engage everyone coming here so that they can recognise the young talent in Asia."

The brief for this year's competition will centre on the Thai resort of Pattaya, renowned for its beautiful beaches but more so for sex tourism. "It's about confronting some of the prejudices about Pattaya," said Chris Thomas, chairman and CEO of BBDO Asia Pacific, who is heading the panel of judges. "We want to show that there are some great things to do in Pattaya and that it's not just about go-go girls and bars."

The young creatives were selected after winning competitions in their countries.

"They've been exposed to some of the most experienced creatives and they are going through a 48-hour process of converting an idea into an end-product under the full glare of 1500 of the best people in Asia," Thomas said.

The panel of judges will consist of Thomas and Sucharittanonta, along with Peter Souter, deputy chairman and CCO of AMV BBDO London, David Guerrero, chairman and CCO of BBDO Guerrero/Ortega, and Simon Bond, regional director of Proximity Asia.

Enter The Lotus - Trailer

Friday 2 March 2007

Sample Aum Film Director Showreel

My movie.
Sky Exits Director Show Reel

Are available on http://www.youtube.com
Key word : Skyexits

ALL Commercial
http://www.youtube.com/results?search_query=skyexits

Show reel Category
Search by: category or product By Cannes Lions Awards

Sample Aum Film Director Showreel
01. Savoury foods
http://www.youtube.com/results?search_query=skyexits+Savoury&search=Search

Sample my TVC very sexy savory foods oly my girl or my kik she is talent...WOW WOW WOW



My favorite TVC I'm made becuse I'm mental disorder need a doctor.
The greatest food film ever made.



Very crazy I love It.

02. Sweet foods & snacks
http://www.youtube.com/results?search_query=skyexits+Sweet+foods&search=Search

Sample My stupid TVC.


This commecial also my Cute Crazy Boob old friend him play.



Continue this TVC...Part Two.


03. Alcoholic drinks
http://www.youtube.com/results?search_query=skyexits+Alcoholic&search=Search

04. Non-Alcoholic drinks
http://www.youtube.com/results?search_query=skyexits+Non-Alcoholic+drinks

05. Household: cleaning products
http://www.youtube.com/results?search_query=skyexits+cleaning&search=Search

06. Household: other
http://www.youtube.com/results?search_query=skyexits+Household+other&search=Search

Sample my TVC our Show reel.


07. Home appliances & furnishings
http://www.youtube.com/results?search_query=skyexits+Home+appliances

08. Cosmetic & beauty
http://www.youtube.com/results?search_query=skyexits+Cosmetic

09. Toiletries
http://www.youtube.com/results?search_query=skyexits+Toiletries

10. Pharmacy
http://www.youtube.com/results?search_query=skyexits+Pharmacy&search=Search

11. Clothing, footwear & accessories
http://www.youtube.com/results?search_query=skyexits+Clothing&search=Search

12. Miscellaneous
http://www.youtube.com/results?search_query=skyexits+Miscellaneous
13. Cars
http://www.youtube.com/results?search_query=skyexits+cars&search=Search

Lovely sexy cars commecial I love so much....wow wow wow


14. Other vehicles, auto products & services
http://www.youtube.com/results?search_query=skyexits+Other+vehicles&search=Search

Need to talk a lot but I can't I don't know why....
Lovly...TVC....GOD!!!!


15. Home electronics & audio-visual
http://www.youtube.com/results?search_query=skyexits+Home+electronics&search=Search

16. Retail stores
http://www.youtube.com/results?search_query=skyexits+Retail+stores

I love this commercial because it's long story for me.



17. Restaurants & fast foods outlets
http://www.youtube.com/results?search_query=skyexits+fast+foods

18. Travel, transport & tourism
http://www.youtube.com/results?search_query=skyexits+tourism

19. Entertainment & leisure
http://www.youtube.com/results?search_query=skyexits+Entertainment

20. Publications & media
http://www.youtube.com/results?search_query=skyexits+Publications

This commercial I love it so Hot Girl Asian Babe Smell Fool Crazy think.


Continue movie part two....stupid TVC commercial.



21. Banking, investment & insurance
http://www.youtube.com/results?search_query=skyexits+insurance

22. Business equipment & services
http://www.youtube.com/results?search_query=skyexits+Business

23. Commercial public services
http://www.youtube.com/results?search_query=skyexits+public+services

All my life........


All my life again and again......
Foe everyone can be amazing very interest.....
But life have problem all time...like this TVC....


GOD bless me...again....

24. Internet service providers
http://www.youtube.com/results?search_query=skyexits+Internet

This commercial very mad husband.I love this one a lot.




25. Corporate image
http://www.youtube.com/results?search_query=skyexits+Corporate

26. Public health & safety
http://www.youtube.com/results?search_query=skyexits+safety


Fits Club Emerald Hotel Navel Sauna Fight Laugh SkyExits.com
Sample my TVC...very funy....believe me...




27. Public awareness & appeals
http://www.youtube.com/results?search_query=skyexits+awareness

28. Fundraising & appeals
http://www.youtube.com/results?search_query=skyexits+Fundraising

Sample my favorite TVC too long story......

This is the real life.

29. Interactive TV
http://www.youtube.com/results?search_query=skyexits+Internet

30. Best use of music
http://www.youtube.com/results?search_query=skyexits+music

***Reference Category from Cannes lions Awards

Legend of the SkyExits.com
http://www.youtube.com/results?search_query=Legend+of+the+SkyExits.com&search=Search

The Ways to Legend of SkyExits.com

http://www.youtube.com/results?search_query=The+Ways+to+Legend+of+SkyExits.com


Behind The Scene SkyExits.com
http://www.youtube.com/results?search_query=skyexits+behind

Show Reel By Director
Aum Suvinit
http://www.youtube.com/results?search_query=skyexits+aum

Aod Anurux
http://www.youtube.com/results?search_query=skyexits+aod

Here Anucha
http://www.youtube.com/results?search_query=skyexits+anucha

Must See Before You Die!!!!!
Miracle!!!!!